My best business decision
Oct 09 issue
In May this year we took the decision to extend our web-based service, so you can now customise greeting cards through a mobile application. One thing that is very different is that everything takes much longer in the mobile space compared with the web. Even after the technology is approved, it took months before the product was in shops. I would say that the technology may not be quite there yet, in terms of the speed of the connection, but the quality of the photos is astounding. It’s a new market for us, but with such a high penetration of mobile phones in the US and Western Europe, it’s a land grab and we wanted to be there as quickly as possible.
Raam Thakrar, CEO and co-founder of Touchnote
