Editors View

Where liars and fantasists rule

May 08 issue
 
The first lie you’re told as a child is that honesty is the best policy. If you really want to get ahead in this world, you need to be skilled at knowing when to say somebody is right when you think the exact opposite, or to say, ‘We’re reviewing our budget’ rather than give an outright ‘no’ to a company pitching for business.
 
Business Bulletin

The electronic cigarette

May 08 issue
 
They say there’s no smoke without fire, but that was before the electronic cigarette. The SuperSmoker uses a microchip and a harmless liquid made up of food products that, when the user inhales, turns into a virtually odourless vapour that looks just like smoke and provides the hit of nicotine.
 
Business Tools

Virtual PAs

May 08 issue
 
An engaged tone doesn’t create the best first impression. Mike Smithson, founder of web development company The Property Jungle, uses a virtual PA service to field incoming calls. ‘For our business, the service is a must-have,’ he says. ‘Every call to the company is answered and an email is sent so I can prioritise who I want to get back to.’
 
Flotation

Making the most of the markets

May 08 issue
 
AIM is a well-established source of capital and forum for deals, while the PLUS Quoted market is striving to carve a niche at the junior end of the corporate spectrum. The winners of the 2008 Growth Company Awards tell Robert Tyerman how they are seizing the opportunities that these exchanges provide
 
Exits

Powerboat promotion

May 08 issue
 
Adventurous Devon-based entrepreneur Richard George is as passionate about powerboating as he is about helping other entrepreneurs launch businesses online. By racing a boat promoting his very own Scream-it.com venture, he is able to combine the two, writes James Crux
 
Columns

The school of hard knocks

May 08 issue
 
Never has there been so much time and space devoted to entrepreneurs - and I don’t mean the superficial but fun approach of Dragons’ Den and The Apprentice, writes Chris Ingram